You’re building and growing a business. You need tools that will help you do that without wasting time.
That's because you’re in the business of serving your clients, not spending countless hours having to learn complex tools!
But there are SO many tools out there. Which ones to choose?
But don’t worry - I’ve got you covered. Here is a list of my favorite business tools, resources and products. I use these every day to grow my online business.
If the tool was hard to learn, use or I didn't absolutely love it, you can bet it didn’t make my list! I favor tools that are easy to use, reliable and I don’t mind paying a little more if it means it will make my life easier and save me time.
Because you know… time is money. I know it’s a cliché, but it’s nonetheless true! I refuse to work with complex, poorly designed tools only to save a few bucks a month. I'd rather spend my time growing my business instead. It's a much better return on my time & money investment in my opinion.
Without due, here are my favorite tools & resources.
Some of these links are affiliate links, which means I may earn a commission if you choose to make a purchase. This comes at no additional cost to you.
I only recommend products I use and LOVE. For more details, read the disclosure.
Learning Pinterest Marketing
Creating Pinterest Graphics
Download this free cheat sheet to learn how to design Pinterest graphics that will make people click.
There's an art and a science to create Pinterest images that drive traffic and this cheat sheet helps you do that.
It's a scheduling tool for driving traffic on auto-pilot on Pinterest. It's one of the few schedulers approved by Pinterest. I would never want to risk my account with a non-approved partner!
I use it to drive free traffic from Pinterest in less than 30 minutes per week. Find out more about how I use Tailwind to grow my traffic.
You can try Tailwind for free.
Absolutely gorgeous stock photography for female entrepreneurs. I have changed the vast majority of the images on my site to be from Haute Stock.
I find it helps me stand out online by bringing uniqueness and elegance to my brand. Something I was not able to achieve with free stock photography (since you see the same images repeated over and over again creating a sea of sameness).
And standing out online is something I totally believe in investing in!
Growing an email list is a priority. As they say "the money is in the list"! (as long as you're building an engaged list).
ConvertKit is great for automating email campaigns, creating free email courses and delivering freebies. I like it because it has strong delivery rates and it's really easy to use.
Going Live on Facebook
It's perfect for creating engaging live videos. You can highlight comments from your live audience, display your screen + yourself at the same time (ie. picture-in-picture), add overlays for a professional look, add a countdown timer, easily switch between a live of you and sharing your screen.
Note that it works with Mac only. This tool is intuitive and makes it easy to go live with a professional look.
For easy and efficient scheduling of client calls without any of the back and forth. My clients can easily look up my availability and book me for services.
Acuity automatically manages questionnaires and appointment reminders - saving my clients and I precious time. The tool also accepts payments.
If your site is on Squarespace, you can get the Acuity Emerging Entrepreneur package for free - and that's always nice. Otherwise, the other options are affordable.
Design & Graphic Assets
For beautiful graphics, fonts, stock photography and more. There's so much choice available, I bet you'll find something that fits your brand and style.
One word of caution: before purchasing, make sure to read and select the license that fits your needs.
When signing up for a free account, you also get 6 free design assets each week. Sweet!
Quizzes are a fun way to build an engaged email list. You can also use it to segment your audience and send personalized emails based on the results.
For example, people taking my online marketing quiz get different email sequences if they're a beginner, intermediate or advanced. This is done via an easy integration with ConvertKit.
You can take my quiz here if you'd like to see how it works.
Productivity and Project Management
It's the only tool I have opened at all times. I use Asana to organize & prioritize my tasks. It helps me stay on top of everything I'm working on.
I like creating templates to help me save time so I don't have to reinvent the wheel each week. I have templates for content creation, social media management including with my Facebook group, course promotion, etc.
If I do something more than once, you can bet that I have a template for it!
What does performance have to do with meditation? Try it and you'll see!
I've personally experienced how a calm mind is a focused and productive one. Most day, I'll do a meditation and put "focus" music on to help me become hyper-concentrated on my work.
I love this app so much that I got you a 25% discount on a yearly subscription. If you prefer, you can also try it first for free by going to their homepage.
I'm NOT getting any commissions or kickbacks from this - I just really believe in the power of meditation and focus music to 10x performance. And I want to share this gift with you.
Copy Without Embarrassing Typos
I like using this tool for catching typos and grammar mistakes because copy stained by typos doesn't inspire confidence with an audience...
The app also integrates with my browser to catch typos on the go. And the basic account is free, so no excuse to not get it!